Advisory Panel Biographical Sketch

Ron Geraci
Senior Vice President, Research and Planning
Nickelodeon Research
New York, New York

Ron Geraci is Senior Vice President, Research and Planning for Nickelodeon, overseeing all research, including consumer insights, programming and advertising sales research for the number-one kids' network and its digital channels.

Research insights range from understanding kids influence in the purchase decisions of today’s households, as well as kids concerns about issues such as the environment. Mr Geraci is spearheading the company’s efforts as it relates to further understanding the Millennial Generation and the evolving state of today’s families.  

Prior to joining Nickelodeon, Geraci held positions in research at the National Basketball Association, Young and Rubicam Advertising, Showtime Networks and Nielsen. He received a bachelor’s degree from St. John’s University. He lives in Syosset, New York, with his wife and three children.